Tongue-twister Branding They Won’t Forget
Therefore, a brand that speaks to any occupation, any sport, and a desire for one to don its label because of personal preferences, that is what branding apparel with a name as “Occupational Performance Preference Wear” sets out to achieve.
Of course the brand’s name is long, but it’s different, and that’s what make it interesting and unique. I found this article “5 characteristics of strong brand names,” and it provides great advice on branding techniques. Unique brand name constructs can in fact increase a company’s revenue streams, and ultimately their bottom line. Take for example the company WeWork, where in 2019 it paid “We Holdings, owned by Adam Neumann and additional WeWork founders,” $5.9 million to simply license the name “We Company,” so that WeWork could assume the new name, thus changing the legal name from WeWork to We Company. Source: Wikipedia
If you’re a uniform apparel company or a sports apparel company, then consider either acquiring or licensing the unique name [Occupational Performance Preference Wear] to complement your existing portfolio. Despite the label’s tongue-twisting element, I’m confident consumers would still have a relatively easy time remembering it.
Mail proposals to the following address: 7750 N. MacArthur Blvd., Ste. 120-103, Irving, Texas 75063-7501. Or, you may use this website’s contact page to send a brief inquiry. All inquiries regarding this proposition should be sent to the attention of “John Sudds”.