Tongue-twister Branding They Won’t Forget
Hence a brand that speaks to work, sports and a desire of one to don its label. Of course, it’s long, but it’s different, and that’s what makes it exceptionally unique. I found this article “5 characteristics of strong brand names” and it gives great advice on branding techniques.
Unique name constructs and/or maintaining a consistency in name similarities to bolster brand development can in fact increase a company’s revenue streams and ultimately bottom line. Take for example the company WeWork, wherein in 2019 it paid “We Holdings, owned by Adam Neumann and additional WeWork founders,” $5.9 million to simply license the name “We Company” so that WeWork could assume the new name, thus changing the legal name from WeWork to We Company. Source: Wikipedia
If you’re a large uniform apparel or sports apparel company then consider acquiring the trademark “Occupational Performance Preference Wear” to complement your existing brand portfolio. I’m confident despite the tongue-twisting phonetic branding, along with its “OPPW” acronym, consumers would still have a relatively easy time remembering both descriptive features, while owners will have one of the most distinct brand names on the face of God’s green and blue planet.
Mail proposals to the following address: 7750 N. MacArthur Blvd., Ste. 120-103, Irving, Texas 75063-7501; or, you may use this website’s contact page to send a brief inquiry. All mail and inquiries regarding this proposition should be sent to the attention of [John Sudds].