Contracts Law Often Ignored And Violated
The U.S. business landscape is still fundamentally flawed as it pertains to a level playing field for women and minorities. The following “Types of Contracts,” “Unfair Competition,” “Competitive Advantage” contains content that is of particular concern around contracting in business.
Another concerning dynamic hurting women and minority owned businesses are the lack of resources to monitor and control the distribution of their marketing assets, wherein some multinational companies may exploit such assets [primarily intellectual property] to promote and sell their own products and services. Perhaps making for a great case study, click here [PDF] to see an instance where Google’s search engine uses the likeness of the brand “leapBuilder,” a children’s learning toy product line to exploit the trademark “leafBuilder.” If interested, here are redirects to LeapFrog and VTech.