Conceived to be an unorthodox news monitoring and censuring idea, [All things STUPID about the news] (ATSATN) is a highly disruptive construct. Upon inception, the new venture will provide the global public with a dedicated platform to rant and rave (censure not censor) about anything in or around the news industry, even quirky topics such as voodoo news. Using 12 or 13 exclusive navigational header links to aggregate and archive user content, the platform will be both dynamic and invitingly entertaining.
The brainchild of navy veteran John Sudds, the intellectual property is up for sale with a modest asking price of twenty-five million USD. The acquisition intangibles include: 1) the acronym based, highly-descriptive category killer domains [allthingsstupidaboutthenews.com] and [atsatn.com], 2) the proprietary idea in provisional form online, 3) the copyright transfer of “seductive journalism,” 4) any pre-launch goodwill and/or brand recognition established. 5) any logos for apparel and accessories, and 6) any peripheral intangibles deemed applicable to the sale.
The “Income-Based or Economic Benefit Valuation Method” will be employed to govern the sale with no particular interest given to scientific data or study. Accordingly, the proposed price is subjective, and Mr. Sudds may be open to reasonable counter-proposals provided that such offers contain a compelling or mutual benefit. Nonetheless, the domains’ cost are not unusual. Visit the following article for “the most expensive domain names ever sold.”
“The 9 principles of journalism” is an insightful article. Where do you suppose a venture like [All things STUPID about the news] would fulfill its role. If principle number six was your guess, then you are right. Maintaining an entertaining, dynamic, and robust platform for news monitoring and censuring will be the key to All things STUPID about the news’ ultimate success.
Sir Arthur Charles Clarke said it best when he said, “every revolutionary idea seems to evoke three stages of reaction. They may be summed up by the phrases: (1) It’s completely impossible; (2) It’s possible, but it’s not worth doing; (3) I said it was a good idea all along!”
Take this fun survey that solicits input about the likability of the trade name [All things STUPID about the news]. To date, 64.7% responded that the name is humorous. 23.5% thinks the name is cute, while 11.8% were indifferent to it.
Grab a fun seductive journalism clock. Or, click the following links [black logo style] and [white logo style] for “All things STUPID about the news” tees. You may purchase the “Fourth Estate” tee by clicking here.
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